Smartphone displaying the Shae Medical Aesthetics mobile app with a section titled 'The Shae Experience, Unfolded' and 'Curated Treatment Schedules,' featuring a close-up image of a person's face and details about recommended visits, time duration, and results, with an introduction to the project on the left side.

About

Saroy is a mid-range streetwear brand inspired by the y2k era. They focus on creating lifestyle clothing that goes beyond just being an outfit; it's a way to express yourself.
Smartphone displaying a cosmetic treatment procedure on the Shae Medical Aesthetics website, with a section titled 'Belief & Values' and text about being deeply rooted in the belief of deserving tranquility.
Laptop displaying the Shae Medical Aesthetics website with a section titled 'The Art of Natural Enhancement,' featuring an image of hands and text about subtle treatments, placed on a dark, rocky background.

Scope

  • Craft a unique brand identity that screams self-expression.

  • Design a platform where users discover their fashion voice.

  • Build a community for sharing style stories.

Problem Statement

Saroy faces challenges in a crowded y2k streetwear space. They need to differentiate themselves, connect with their audience's desire for self-expression through fashion, and design a user experience that fosters exploration and community around personal style storytelling.

Two smartphones displaying the Shae Medical Aesthetics website. The left phone shows the 'Our Belief & Values' section with an image of a cosmetic treatment and text about enhancing natural beauty and self-care. The right phone displays the homepage with an image of a facial treatment, a brief introduction to Shae's approach to modern aesthetics, and a 'Have Questions?' section with FAQs.
Sitemap diagram of the Shae Medical Aesthetics website, illustrating the structure and navigation paths for various sections including Home, Treatments, Blogs, Policies, Contact Us, and About Us.
Laptop and smartphone displaying the Shae Medical Aesthetics website homepage with the tagline 'Advanced Aesthetics, Naturally Aligned,' featuring a blurred image of a cosmetic treatment and sections on luxury meeting natural beauty.
Two smartphones displaying the Shae Medical Aesthetics blog on a wooden surface, with articles titled 'The Art of Natural Enhancement' and 'Glow From Within: The Power of PRP,' featuring images of hands and skin treatments.

Goal

Saroy's ultimate goal is likely to become the leading brand (or a top brand) in the y2k-inspired streetwear market for young adults. This could involve achieving specific market share targets, brand recognition, or customer loyalty metrics.
Typography example showcasing the use of Source Sans and Playfair fonts, with a close-up image of a person's eyes and eyebrows, demonstrating the font styles and character sets.
Responsive design showcase of Shae Medical Aesthetics' website displayed on a laptop, tablet, and smartphone, featuring the tagline 'Where Luxury Meets Natural Beauty' and images of aesthetic treatments, demonstrating a smooth and elegant user experience across all devices.

Feedback from Client

Transformed our outdated website into a modern, sleek, and highly functional platform. The team was incredibly attentive to our needs and delivered a design that perfectly captures our brand’s essence.

Let’s Work Together

We’re always striving to create the best products and execute projects to the highest standards.

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We’re always striving to create the best products and execute projects to the highest standards.

© The Editor Suite 2026. All Rights Reserved

Let’s Work Together

We’re always striving to create the best products and execute projects to the highest standards.

Sign-up for Newsletter

We’re always striving to create the best products and execute projects to the highest standards.

© The Editor Suite 2026. All Rights Reserved

Let’s Work Together

We’re always striving to create the best products and execute projects to the highest standards.

Sign-up for Newsletter

We’re always striving to create the best products and execute projects to the highest standards.

© The Editor Suite 2026. All Rights Reserved

Let’s Work Together

We’re always striving to create the best products and execute projects to the highest standards.

Sign-up for Newsletter

We’re always striving to create the best products and execute projects to the highest standards.

© The Editor Suite 2026. All Rights Reserved